A few months ago my upline shared with me a sad story of one of his former downlines.
Mrs. Y is a 40 yr old mother who has 2 kids, and holding a full-time job as an office receptionist. Her husband is a car mechanic who sweats in a car workshop for 16 hours a day.
The family was doing fine, but Mrs. Y was far-sighted to realize she needed more money to give her two young children the very best education they can get, especially in highly competitive Singapore.
She came across my upline at a seminar a year ago, and was convinced my upline will be one of the best guys to work and learn from. She joined him in his MLM business, and started her MLM training from there.
We all like stories with happy endings…the caring mother who wants more for her children persevering and working late into the night for a year and eventually achieving success.
Mrs. Y’s story however did not end that way. My upline told me over the course of 8 months she spent thousands attending seminars wanting to learn everything before she starts anything.
My upline couldn’t get her to stop.
Eventually she got so stuck in that mindset of “learn as much as you can” that she spent her wallet dry and gave up.
Then the inevitable happened.
Mrs. Y left my upline’s MLM organization after BLOWING AWAY $10,00+ into her MLM training education.
Yeah…I always advocate continously learning. But there’s a thin line between WASTING money and INVESTING money in MLM training education.
Mrs. Y blew her money away because she did not implement what she learned.
My upline achieved one of the fastest promotion in the MLM company he is in by achieving the third highest level in 17 days, because he limited his learning to the amount of time he spends implementing what he learned.
He never moved into purchasing another MLM training course till he has seen results from what he had invested in his education.
And Mrs. Y is not a rare case. In fact, 95% of network marketers never succeed in earning more than a couple of hundred bucks a month because they never implement…if all at…the knowledge they gained.
I was nearly one of them.
Want to avoid being Mrs. Y and be one of the rare 5% of MLM business builders who ditched their jobs? Here are some tips.
It’s Important To FOCUS.
No single MLM training home-study course or seminar can cover everything you need. You will have to search for some information to complement the course or to implement something.
For example…Magnetic Sponsoring by Mike Dillard taught that capturing your own MLM leads is the best way to build your MLM organisation. That would mean purchasing an autoresponder service and building a webpage with the autoresponder code in it to collect the names and email of interested visitors.
Magnetic Sponsoring does not explain how to build the webpage and configure the autoresponder. Both jobs are relatively simple tasks, but Mike Dillard does not dilute the focus of the Magnetic Sponsoring course to include technical details.
So I have to search the Internet for more information. That’s where the biggest danger lies. There are thousands of ads where ever I go. Adwords text ads…banner ads…big red headlines created by professional copywriters grabbing my attention by the throat.
“Improve Your Email Open Rates By Your Prospects To More Than 150%!”
“Email Copywriting Specialist Reveals His Greatest Secret To Increase Conversion By Up To 246%!”
Those ads stare at me like the wolf enticing Little Red Riding Hood.
It was a mental struggle to push aside all those distractions and focus on looking for autoresponders and HTML guides. I guess this was where Mrs. Y could not get through.
Don’t Learn Too Much At One Time.
I was an ambitious 19 year old when I made my first investment in my online business. I want to learn everything.
Pay-Per-Click marketing…article marketing…keyword research…search engine optimization…blogging…forum marketing…social networking…
One year later I was still an ambitious guy, but did not have much to show for my ambition save for a couple of hundred bucks in my Clickbank account.
Don’t attempt to be too gung-ho. Skills take some time to learn and A LOT of time to master. Our minds don’t like to multi-task, especially when it comes to acquiring new skills.
Learning how to do it is one thing…understanding the dynamics and getting significant results is another.
Setting up a Google Adwords campaign and stuff all kinds of keywords into an ad group is easy.
Anyone can do it.
But understanding how to create a “slippery slope” converting a visitor into a customer…how to create a compelling text ad with the right keywords tied to the right landing pages with the right sales copy…is not easy.
Hardly anyone can do it.
Some skills like Google Adwords pay-per-click can take months of practising before we start to see conversion rates of even 1%.
So don’t push it and try to master Adwords and 5 other skills at the same time. If you are working to free yourself from your job, don’t forget you probably have a few hours each night after a tiring day at the office.
Most Important
Brought and finished a MLM training course about prospecting on the phone? Pick up the phone and call someone.
Finished reading that Research chapter of your copywriting course? Get on the net, open your Excel spreadsheet and start taking down notes of what each of your competitors can offer to their downlines.
Don’t read a course and chuck it aside without doing anything.
Don’t be a $10,000 poorer Mrs. Y.
Kai Wei
OnlineMLMSystem.com
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